14 April, 2017
The album comes after a relatively minimal promotional campaign consisting of one inscrutable-at-the-time social media post on March 23 and the release of "The Heart Part 4" (part of a sequence stretching back to 2010 that provides an arc to Lamar's ascent).
Mike Will Made-It, Sounwave, and 9th Wonder are among the producers Kendrick has assembled for his follow-up to last year's Untitled Unmastered.
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There's more. The same Reddit thread points out hints that there could theological ties between the pair of albums, with the possibility that Kendrick will be resurrected on Easter after being killed on Good Friday at the end of DAMN.
Kendrick will be performing as a headliner during the two weekends of Coachella and we think it would be awesome if Rihanna shows up as a special guest! (Yes, that U2.) It's his first studio LP since 2015's acclaimed To Pimp A Butterfly.
National Basketball Association superstar Matt Barnes, DJ Drama, DJ Khaled and more can't get enough of Kendrick Lamar's DAMN. album.